rapidosigns@gmail.com
Welcome to Rapid-o Signs
Call (562) 781-0050
User
User

4 Tips for Designing A Step And Repeat Banner For An Event

If you think you don’t know what a step and repeat banner is, think again. They are everywhere, from celebrity red carpets to press conferences. Even trade show booths have them. They have branded backdrops and are one of the most popular and effective forms of promotion and brand advertising. They are usually at the center of attention at all events, which is why choosing or creating the right banner is so important. A wrong decision or mistake cannot just ruin the event but also sully the name of your brand in the market. So, here are some tips for creating the perfect step and repeat banner:

1. Choose the right size 

The size of your step and repeat banner is arguably the most important thing that you need to consider when designing it. Luckily, choosing the size is not very difficult. It depends on how many people are expected to attend the event and more importantly, how many people are you expecting to pose for photographs in front of the banner. 8×8 banners are usually the most popular choice, but if you are expecting a bigger crowd, it is best to choose a bigger size.

2. Choose matte over glossy
One of the biggest reasons why events use step and repeat banners is for guests or attendees to get photographed against them. Glossy materials do not photograph well as they are overly shiny and give off a glare when the light from the camera flash hits them. Matte banners, on the other hand, look more elegant and beautiful in photos.

3. Make sure there are no visible seams 

When consulting the company creating your step and repeat banner, you need to be clear that you want your banner to be seamless. That means it should be one piece, and not two or three pieces sewn together. When two or more pieces are joined together, the seam or seams are quite visible and that makes it seem like the banner lacks attention to detail, which then reflects poorly on your event as well as your brand.
4. Stay on brand

The primary purpose of step and repeat banners is to promote a brand, whether it is your brand, your partner’s or a sponsor of the event. That is why the banner must be on brand, which means that it must uphold the distinctive brand elements, whether it is the colors or any other detail.

Looking for step and repeat backdrops in California? Check out Rapido Signs for step and repeat and pop up displays.

Looking for step and repeat backdrops in California? Check out Rapido Signs for step and repeat and pop up displays.

Our Newsletter

We’re dedicated to delivering top-quality marketing materials to boost your brand and drive business success.

    Our Links

    Product

    (562) 781-0050

    rapidosigns@gmail.com

    3909 E. Anaheim St.
    Long Beach, CA. 90804